Difference Between Promotional and Transactional SMS:
content which decides the category of SMS apart from from who is sending SMS. For example, a registered Bank is eligible to send Transactional SMS as per TRAI, however they can can not send any promotional content to their registered customers through Transactional channel.

Example: The following example illustrates the two different type of sms sent by a bank

Transactional: Dear customer your account balance is Rs 55555. Regards. ABC Bank.

Promotional: Now get 4.5% interest on all your fixed deposit. Regards. ABC Bank.

Now that we have defined both the categories, we will compare the features of both the categories:

Category

Alpha Sender ID

Delivery Windows

Can be delivered to DND numbers ?

Promotaional

Not Available
Only numeric
senderid

e.g LM:610410

9 AM to 9 PM

No, you can not send promotional sms to DND (Do not disturb) numbers

Transactional

Yes, Available
Exactly 6 Character
alpha senderid
e.g LM:AXISBK

24 Hrs

Yes, Transactional sms can be delivered to all the numbers

Send Voice SMS in your own voice (or any pre-recorded audio message, including music) and Send Voice SMS to landline & mobile phones in India only.

• You can use this to update your staff, associates or customers.
• Send your pre-recorded message to mobile and landline networks across India.
• Voice SMS can be sent to any phone, any city, any state, all over India.
• Pay only for successfully connected calls.
• Schedule your Voice campaigns at predefined date & time.
• Real-time reporting to measure the response of the campaign

Contact: 9890322385